Gorilla Mindset (Book Review)

Title: Gorilla Mindset
Author: Mike Cernovich
Genre: Mindset
Number of pages: 214
Time needed to read: a couple of hours
Price: 12,19 dollars (Kindle version)
Verdict: Life-changing


I am VERY late to the party when it comes to publish a book review of Mike Cernovich’s seminal work Gorilla Mindset, but even so I’ve decided to do it, despite the fact I’m scared to do it.




Simple, very simple.


Who the Hell am I to review a book which has changed the lives of so many people, including my own, written by a one-man-Army who used his blog, the Social Media and Periscope to influence the elections into one man’s favor?


I feel like a freshman given the task to review Marcus’s Aurelius Meditations and how it pertained to the stoic school of philosophy.


Trying to play with the Big Boys way above my league.


But, I’m determined to do it.


Like I’ve said in my previous post in which I’ve explained why and how I will write book reviews: I’ve decided to step into the ring.


I’ve decided to fight and I’m prepared to get my skull caved in, because I’ve made a resolve to never be defeated ever again.


My story has begun and while I might not win all the time but I’m never ever losing again.


Thanks to Danger and Play.


Thanks to Gorilla Mindset.


Mike Cernovich is a lawyer, entrepreneur, blogger, Mindset Guru, Juicer, political pundit, filmmaker, professional Troll – he is a lot of things who has done a lot of things and has seen a lot of things.


This was not always the case.


He’ll tell you he got constantly into fights whilst he was in school, never lived up to his scholarly potential (something which the teachers always made a remark about), was shy and clipped out newspaper articles about his childish acts of vandalism with pride.


One day he got beat up by local bullies so bad that his sister had to drag them off of him and the only thing he knew to do was to go home, lie on an old mattress in the garage and cry himself to sleep.


Until his dad came around and asked him one question, one question which changed his life and put him on the road of the forth and coming Gorilla:


‘When are you going to get serious?’


That was HIS life changing moment and as it is said: everything else is history.


And what a history it’s been, what a wild ride!


He finished law school while working various odd jobs to support himself.


He entered the Army as a Reservist.


In college he slept on the floor to think better.


He was the victim of a false rape accusation.


He got married and divorced.


He was stricken with a debilitating autoimmune disease called ‘Red Skin Syndrome’.


He made a lot of money and lost a lot of money.


But he never gave up.


Sure, there were times when he cried.


But he never gave up.


Sure, there were times when he was fuming with rage.


But he never gave up.


Sure, there were times when he looked himself in the mirror and questioned everything he did.


But he never gave up.


Honestly – there will forever be times when he will be sad, angry and doubting himself, BUT, he will never give up!


From a fat blob falsely accused of rape to a one – man Mindset Journalist Filmmaking Army.


From this:




To this:




This ‘Is’ Gorilla Mindset – Never Give Up!


The book is a short read and it took me a couple of hours within a less busy day to plow through it.


I consider this a plus because looking back it made me realize that if I were to use a fitness analogy I’d say that almost all of it is lean muscle and no fat.


What I wish to say is – it’s not laden with useless ballast, chapters, word fluff in order to make the book longer than it had to be.


Ever had a self – improvement book in your hands with a hearty 500+ pages and no actionable advice within the 200+ starting pages? I have and they are a waste of time.


Gorilla Mindset stabs the problems most people face with their Mindset right through the heart immediately and offers actionable advice via the ‘Gorilla Mindset System’ with the help of ‘Gorilla Mindset Shifts’, ‘Gorilla Mindset Habits’ and ‘Gorilla Mindset Worksheets’.


This may be a mere ‘System’, mere ‘Mindset Shifts’, mere ‘Mindset Habits’ and mere ‘Mindset Worksheets’ but if you read the book, believe in its message and actually apply the very same system, shifts, habits and complete the worksheets then you will experience something beautiful – an awakening of the Gorilla inside of YOU!


Like I’ve quoted Tonny Robbins in my previous post I’ll do so again:


Knowledge Is Potential Power


Only reading the book is not enough.

You have to read it.

You have to chew on it, let it ruminate within your mind.


You have to do those worksheets!


They are called ‘work’ – ‘sheets’ for a reason, yes, you have to work!


This is not a touchy – feely type of book meant to make you ‘feel’ good.




This is a book meant to change your life.


If you are willing to become its partner, of course.


On its own the book is but paper without any kind of special power – but with your help, your motivation, your strengths it can and will transform your life.


I am the living proof of that and I’ll be singing this book high praises until I die.


The book is divided into 11 chapters:


Chapter 1 – Mindset is a Conversation: The Power of Self – Talk

Chapter 2 – Mindset is a Choice: Change The Way Your Perceive Life’s Challenges

Chapter 3 – Mindset is a Moment: How to Check In to Your Life

Chapter 4 – Mindset is a Mood: How to Control Your State

Chapter 5 – Mindset is Focus: How to Take Back Control of Your Attention

Chapter 6 – Mindset is Lifestyle: Change the Way You Live

Chapter 7 – Mindset is Body: Health and Fitness

Chapter 8 – Mindset is Posture: Change Your Body, Change Your Mood

Chapter 9 – The Money Mindset: Make More, Save More and Invest More Intelligently

Chapter 10 – Mindset is Vision: Change What You See, Change What You Get

Chapter 11 – Mindset is One Day


You will learn the importance of positive self talk.


You will learn how to perceive the life’s challenges as a source of strength rather than a drain of energy.


You will learn how to become mindful and check into your life.


You will learn how to control your state.


You will learn how to become focused and control rather than be controlled by your attention.


You will learn how to change the way you live via appropriate lifestyle decisions.


You will learn the importance of the connection the body and mind share and how to properly cultivate it.


You will learn the importance of good posture and how to master it via exercises.


You will learn how to correctly deal with money and experience the blessing of having more to spend but wanting less to spend it on.


You will learn and appreciate the awesome power of visualization.


You will learn how to experience the perfect day by finding out how it should look like in the first place.


This is what you will learn.


How do I know that?


Because these are the things I’ve learned.


Gorilla Mindset is a Must Have Book for anyone who wishes to master the most complicated skill possible, to win the most challenging competition, to win at the hardest game ever played – Life.


I know you want it.

I know you will be able to do it.

With the help of this book.

Buy Gorilla Mindset now on Amazon.

Why and How I Will Write Book Reviews

I hated English and my mother tongue class in school.


I hated reading the mandatory books and writing reports.


Importance of reading and writing book reviews.







The problem was three fold:


  1. First, I was too young and ignorant to understand the magnitude, meaning and importance of books such as Crime and Punishment, Eugene Onegin, Antigone, The Sorrows of Young Werther, The Metamorphosis…


  1. Second, sadly, not all of my teachers were able to make classical literature seem interesting.


Though it must be said that I lucked out with one of my mother tongue class lecturers for he was a middle aged man with a darker, Mediterranean olive like skin tone and curly hair who injected humor into the tragedies he made us read.


He showed and proved how the contents from tomes long ago contained timeless wisdom which was/is/forever will be relevant to the lives of humankind.


Without him I’d never appreciate the works of the authors from our little country and become the Man who I am today.


  • Third, book reports suck the fun out of reading because the educators almost always expected you to find the meaning within the passages that was most commonly accepted and not how you interpreted it.


I know they must do so due to the volumes of essays they have to read and the curriculum they have to follow but it does dampen your enthusiasm to try to understand what you read when you are repeatedly told that it was wrong how you understood it.


Thus my situation is funny. I am currently enthusiastically researching on how to write adequate book reports, or more appropriate, book reviews which I loathed in the past.


Why? I have a reason to and a good one at that.


Educators nowadays are lamenting that we are dealing with an Age within which information overflow has become a serious problem as it impedes the student’s ability to learn when they are bombarded with data from books, television, computers and smart phones.


Information overflow IS a serious problem, but have they forgotten their roles? They are the ones who should act as filters, gatekeepers and present to those who learn only the materials which are most RELEVANT AND BEST according to their needs.


Yet many do not do that.


It is easier to throw books at people and tell them to read them all for ALL of them are MOST important to the class.


Or so they say.




Better to read one GOOD book about a subject and suck the marrow out of it wholly than to frantically try to read 3 – 4 sloppily within an inadequate amount of time and try to stitch together a coherent entity.


‘Do an adequate job in an inadequate amount of time,’ is a brilliant quote from law professor Donald A. Dripps, from a brilliant post made by Chris from GLL which all of you should read.


This is my reason why I’ve decided to write book reviews.


And it’s a good one at that.


I am a voracious reader.


Not a day goes by without me reading books and articles from which I (try to) extract their essence.


But, I’ve become a selective voracious reader.


Out of necessity really, because if my goal were to read everything I could as well close down my site and go check myself into an asylum for the insane.


600.000 – 1.000.000 books are published each year within the U.S.A. alone. (Forbes)


Let’s not get started with the amount of journalism articles that get churned out on an hourly basis due to the need of 24 hour news cycle coverage.


Scientific articles.




Blog posts.


What’s a Man/Woman to do?


He/She creates a System in which the wheat is separated from the chaff.


I’ve got mine and I hope to become yours.


We live in the most wonderful age of humankind where the internet has become the Great Library of Alexandria and is fireproof (mostly) to boot!


Think about it! The collective knowledge of humankind (most) both past and present is available to you, right at your fingertips!


Everything you need to know in order to live a healthy, happy, content and fulfilling life is only clicks away!


Yet people do not admire or are awed by this fact.


Let alone make use of it.


This has become the greatest tragedy of Humankind.


The greatest sin you can make against yourself, as per the great Tony Robbins, is to know what you have to do but not do what you know!


‘You see, in life, lots of people know what to do, but few people actually do what they know. Knowing is not enough! You must take action.’ – Tony Robbins


Or so I’ve thought.


I took me a long time to realize that just because the knowledge is available it does not mean that it is accessible.


Knowledge, true knowledge is buried deep within this library we call the Internet.


The Internet is the biggest library in the World and if you do not know where to look or for what you can easily get lost or end at shelves filled with depravity so horrific that one could make a good argument to close this Library down altogether, forever.


But – it may be more apt to say that the Internet is the only Living Library. It’s an organism constantly evolving producing miracles and excrement at the same time.


This is where I come in – I’ll be your guide and steer you towards the miracles I’ve witnessed and wish for you to see them too and away from the excrements I myself have fallen into.


Honestly though, the times I’ve fallen into shit did create more funny stories.

But that is a tale for another day.


My book reviews will differ from others insomuch that I will only ever give positive reviews.


‘Huh’, you may wonder and ‘Why?’ you may add.




Again, I’ve become a selective voracious reader.


The Universe may be endless.


Time may be Infinite.


But I live in a limited space with a finite amount of time.


Said in another manner – I do not have time to read bullshit.


Neither do you.


You live in a limited space and have a finite amount of time.


I will only publish book reviews from works for which I can personally testify that they’ve helped me.


Thus my book reviews will always have a positive verdict with an added explanation on how they have aided me and can benefit you.


Theodore Locke’s Book Reviews Template


Number of pages:
Time needed to read:


Section One


What the book is about and its purpose.


Section Two


How the book helped me.


(Optional) Section Three


A link to a PDF document containing notes from the book which I took and hope that they will also assist you.


Honestly, I am scared of writing book reviews.


I am scared that my writing will be rubbish.


I am scared that nothing of what I will write will be of use to you.


I am scared of you tearing me apart and giving me new assholes to boot.


I am scared of you rejecting me.


But that’s okay because I’ve learned from a beautiful publication and myriad of posts to give you permission to reject me, because only through rejection will I be able to steel my will and push on forward.


You can only learn to push forward when there is a force trying to push you back.


You can only learn on how to get back up when something hits you so hard that you make out with the dust on the ground.


Here I am getting into the ring prepared to get my skull caved in.


And if I can help someone somehow on this arduous path we call Life then I’ll consider the broken noses, lost teeth and blood spilled well spent.

How To Find Time To Write

My story has begun only to come to a screeching halt when it seems that I cannot find the time to write.


Time flies past without me even realizing. It feels like I only need to blink once and already has the morning shifted into the evening when I have to prepare for the following day and go to sleep.


Lately I have been reading a lot of articles from several Manosphere sites:



The Men (and I have capitalized the word on purpose) have given me the courage to wield the pen on my own and have started to write.


Only to find out I do not have the time to write.


Or so I say to myself. Or so I believe.


Bull – fucking – shit.


It is not that I do not have the time to write. Nonsense. It is that I do not organize my life in order to have the time to write.


When it comes to life it is not about if something is achievable… the true question is how badly do you DESIRE it to be achieved?


This is a universal principle applicable to sports, academics, business, relationships, chasing girls, travel… everything. Sure as in all things there are inborn predispositions that will separate the good from the best.


But the best have only become the best because they have had the predisposition and the desire to BE the best.


Talent can only get you so far.


When it comes down to the crunch, to the headson battle, Man on Man – the Man with the Talent and invested sweat and blood shall win over the Man with only the Talent.


History has proven this again and again. And will do so until the end of times.


I wish to write, that is what I say to myself but I do not find the time to write I lie to myself.


I will find it, hell, I have found it.


Now, right now.


As in all things one must have a goal and start doing steps. Baby steps, small steps. Steps so small they cannot be seen but only felt by the person who is doing them. A journey of epic proportions always begins like this.


Every day from now on I’ll write for 10 minutes and see where it will lead me. I will write about a theme that sprung into my mind during the day and I believe I have a word or two to say about it.

Remember, have a clear goal and simply start walking.


Doesn’t matter what people see – what matters is what you feel. The feelings of accomplishment, of the small victories which pile up into a mountain you claim your own.


Remember Laozi: ‘A journey of a thousand miles begins with a single step.’